/ About
We move parcels for a living. We obsess over it for fun.
Flowaxio was founded by ops leaders from DTC and retail brands. We rebuilt fulfilment around real-time data, accountability, and packaging that customers brag about.
/ Our story
From frustrated brand founders to fulfilment for 320+ teams.
Flowaxio started in 2019 in a 4,000 sq ft unit outside Los Angeles. Two co-founders, three pallets of stock, and a spreadsheet held together with conditional formatting.
We had spent years running operations for fast-growing brands and we kept hitting the same wall: 3PLs that quoted one thing and delivered another, software stuck in 2012, and account managers who only called when something was wrong.
So we built the partner we wished we had — combining the discipline of a retail logistics team with software that gives you the truth before a customer email lands. Today, Flowaxio ships 2.4M+ orders a year from four US hubs.
Numbers that compound, year after year.
/ How we operate
Four operating principles. Zero exceptions.
Customer-first
A customer of our customer is still our customer. Their unboxing experience is the only KPI that matters in the end.
Operate in daylight
Every order, every exception, every cost — visible in real time. No surprises at month end.
Build the boring well
Logistics is 10,000 boring details done right. We engineer for the dull stuff so launches feel magical.
Fewer, deeper partners
We onboard slowly because we plan to stay forever. Our customers stay an average of 4.7 years.
/ Leadership
The people behind the parcels.
A small leadership team, deeply hands-on. Most weeks you will find us on the warehouse floor as often as in front of a laptop.
Aria Mendoza
Co-founder & CEO
Previously COO at Northkin (15x in 4 years).
James Okafor
Co-founder & CTO
Engineering lead at a top-5 US marketplace. Built the Flowaxio stack from day one.
Sofia Lindqvist
VP Operations
Ran fulfilment for a global beauty group. Knows pallets like other people know spreadsheets.
Ben Carter
VP Customer
12 years on the brand side. Speaks fluent founder.
/ Sustainability
Greener parcels, by default.
100% recyclable packaging across the network. Electric last-mile in eight US cities. Solar arrays cover 64% of our annual energy draw. And every pallet picked is carbon-measured at order level.
Talk sustainability